Most business advisors will tell you that the easiest sale you will ever make is to an existing client. It’s the same in the fitness industry. Clients already coming to your Pilates, Barre, Yoga or similar classes are, by far, the most likely to come to your next class or your classes next week.
That’s probably not a big surprise, at least we hope it’s not. What is surprising is the number of businesses that don’t make keeping these clients coming back a priority.
So to help, here are 3 tips to keep existing clients coming back.
Running a business that relates to Pilates, Yoga, Dance or Fitness is tough. The Winter months often see a fall in numbers and cashflow can become tight. As a business owner I’m sure many of you will have strategies in place to help you through or even to help you thrive. There is a bright side.
The purpose of this post though is to talk about the benefits of Spring and the approaching Summer.
As the days get warmer most people start thinking about Summer. Days in the water, hanging outside and wearing clothes that leave less to the imagination. That means they start looking for ways to help get their Summer body back. That’s where you come in!
Here are some great ideas to help you capture the ‘Summer is Coming’ market and ‘Build your Business’.
You’re busy, you’re seeing lots of different people, and someone walks into your studio or business and their name just will not come. Disaster. OK, so it’s not the worst thing ever, but we all know that saying hi to someone by name is not only nice but good for business.
Imagine also that someone walks into your studio for just their second visit and you remember their name. Impressive. So how do you do it? Here are 5 tips to help you remember names.
An injured client means one less paying customer and it can also mean that client is less likely to return, especially if their injury happened under your watch. As the old saying goes, prevention is better! As an Instructor you should be continually monitoring and educating your clients/students to ensure their risk of injury is minimal. Hopefully this also means they have less chance of injury when not under your expert care.
Below we highlight three tips from three articles we thought were useful across Pilates, Dance and the Gym.